? ? ?
? ? ? ?
? ? ? ? ? ? ? ? ? ? ? ? ?

Tag Archives: copywriting

? ? ? ? ? ? ? ? ? ?
? ? ? ? ?

Political Copywriting

? ? ? ? ?
? ? ? ? ? ? By ? ? ? ? ? ? Stephen Dean ? ? ? ? ? ? | ? ? ? ? ? ? Published ? ? ? ? ? ? January 9, 2012 ? ? ? ? ? ? ? ? ? ? ?
? ? ? ? ? ? ? ? ? ?
?

Are more people lying these days or is there just a political race in the works?
Ahh, yes, the Republicans in the US are trying to pick a candidate to go up against Obama. That explains it.
And that probably means a lot of copywriters are getting paid a lot of money to write fundraising letters [...]

? ? ? ? ?
? ? ? ? ?
? ? ? ? ? ? Posted in Copywriting Tips ? ? ? ? ? ? | ? ? ? ? ? ? ? ? ? ? ? ? Also tagged ? ? ? ? ? ? ? ? ? ? ? ? View Comments ? ? ? ? ? ? ? ? ? ? ?
? ? ? ? ?
? ? ? ?
? ? ? ? ?

Copywriting Interview With Joseph Ratliff, Part II

? ? ? ? ?
? ? ? ? ? ? By ? ? ? ? ? ? Stephen Dean ? ? ? ? ? ? | ? ? ? ? ? ? Published ? ? ? ? ? ? July 28, 2011 ? ? ? ? ? ? ? ? ? ? ?
? ? ? ? ? ? ? ? ? ?
?

Here’s part II of my interview with Joseph Ratliff.
What is the biggest mistake you’ve ever made in your copywriting business?
That is an excellent question Stephen, and I’ve made only one (LOL, kidding). My biggest mistake was in my early days, I was an “order taker” for my clients. They had a project, and [...]

? ? ? ? ?
? ? ? ? ?
? ? ? ? ? ? Posted in Business Tips, Copywriting Heads Up, Copywriting Resources, Copywriting Tips, Internet Advertising Tips ? ? ? ? ? ? | ? ? ? ? ? ? ? ? ? ? ? ? Also tagged , ? ? ? ? ? ? ? ? ? ? ? ? View Comments ? ? ? ? ? ? ? ? ? ? ?
? ? ? ? ?
? ? ? ?
? ? ? ? ?

Copywriting Interview With Joseph Ratliff, Part I

? ? ? ? ?
? ? ? ? ? ? By ? ? ? ? ? ? Stephen Dean ? ? ? ? ? ? | ? ? ? ? ? ? Published ? ? ? ? ? ? July 27, 2011 ? ? ? ? ? ? ? ? ? ? ?
? ? ? ? ? ? ? ? ? ?
?

Local marketing is all the rage lately. Strangely enough, I’ve never written copy for someone in my city. The closest was across the river in Portland, OR a handful of times.
So when I got the chance to interview Joseph Ratliff I seized it. I know he has experience working both local and global. And [...]

? ? ? ? ?
? ? ? ? ?
? ? ? ? ? ? Posted in Business Tips, Copywriting Heads Up, Copywriting Resources, Copywriting Tips, Internet Advertising Tips ? ? ? ? ? ? | ? ? ? ? ? ? ? ? ? ? ? ? Also tagged ? ? ? ? ? ? ? ? ? ? ? ? View Comments ? ? ? ? ? ? ? ? ? ? ?
? ? ? ? ?
? ? ? ?
? ? ? ? ?

Copywriting Continuity And The Marketer’s Folly

? ? ? ? ?
? ? ? ? ? ? By ? ? ? ? ? ? Stephen Dean ? ? ? ? ? ? | ? ? ? ? ? ? Published ? ? ? ? ? ? July 6, 2011 ? ? ? ? ? ? ? ? ? ? ?
? ? ? ? ? ? ? ? ? ?
?

So get this: There’s two goldfish sitting in a tank, right?
And one goldfish turns to the other and says, “Do you know how to drive this thing?!”
Believe it or not, that joke was determined to be one of the best jokes IN THE EVER by a scientific study.
But the funny thing here, is, what makes [...]

? ? ? ? ?
? ? ? ? ?
? ? ? ? ? ? Posted in Copywriting Tips, Internet Advertising Tips ? ? ? ? ? ? | ? ? ? ? ? ? ? ? ? ? ? ? Also tagged ? ? ? ? ? ? ? ? ? ? ? ? View Comments ? ? ? ? ? ? ? ? ? ? ?
? ? ? ? ?
? ? ? ? ? ? ? ? ? ? ? ?
? ? ? ?
? ?

  • Subscribe To Blog Updates

    Don't miss a thing. Enter your email address in the form below to stay updated.

    Primary Email:

  • Hot Topics

  • Hire Me To Write Your Copy

    "My conversion rate has skyrocketed..."

    "I have two words about the sales letter. Mind blowing!"

    "You're a genius copywriter."

    "Business has been doing great. My conversion rate has skyrocketed ever since you wrote those sales letters for me. I can't thank you enough for doing such a marvelous job."

    "You're the first person I'm going to think about every time I start a new project that requires copywriting."

    Kaviraj Kodai,

    ultimatemarketingcenter.com

  • Socialize


    Follow Me On Twitter
    Friend Me On Facebook
    Favorite Me On Blip.FM/StephenDean

?